Selling Real Estate

27 Top Tips For Selling Real Estate

Get Your Home Sold Fast And For Top Dollar

Considering the high sticker price for real estate  and that selling a home or commercial property, in fact any type of real estate, may well be your largest asset, and as such the decision to sell the property and how you sell the real estate is probably among one of the most important decisions made in life. With Mike Donia as your licensed real estate agent he makes himself available to you so that you are better understand the real estate sales process: Mike is the professional professionals recommend for residential real estate, commercial real estate and luxury real estate  especially within the Greater Toronto Areas.  Mike also serves Clientele internationally as a Real Estate Consultant.

25 + years of experience  with Hall of Fame notoriety and his Mensa mind, as your agent Mike is here to help guide you in your real estate / home selling process. What follows is a series of tips to best help you understand the science and art of selling REAL ESTATE. The information has been compiled from current industry insider reports.

When selling real estate you will want to protect and capitalize on your most important investment; you will want to be the one that champions the successful outcome / be the one in control of the situation,  while at the same time minimize / reduce stress AND at the same time making the greatest profit possible.

Of Key Importance Is To Understand Why You Are Selling Your Home

What is motivating you to sell the real estate? Answering this important question can help guide us in the way that Mike would formulate the marketing plan to be implemented and thus the real estate sales process. 25+ years of successful real estate sales experience including REMAX Hall Of Fame distinction (+ Mile’s Mensa mind) provide exceptional resources, skills and experience to for example set an asking price for real estate for sale based on your current needs. For example when you set the price  above the market value how quickly it will sell will be determined in large part by how much time and effort you are prepared to spend to prepare your home for sale. For example, if your goal is for a quick sale, this would determine one approach. If you want to maximize your profit, the sales process might take longer thus determining a different approach. When you select Mike Donia as your trusted real estate agent he can help you best determine the alternatives considering the currant market real estate trends.

Loose Lips Sink Ships – Keep The Reason(s) You Are Selling PRIVATE

When you negotiate the sale of your home or property keep the reasons to yourself.  All you need to say is that your housing needs have changed. Having Mike serve you for all your real estate transactions he will attend to this in being your real estate agent Remember, the reason(s) you are selling is only for you to know.

Base Your Listing Price On Actual & Current Market Data: A.K.A. Do The Homework

Or better yet when you have Mike Donia as your Real Estate Agent you have Mike do the homework for you.  He will compile current and historical data and counsel you to positively thinking successful real estate transactions. When the listing price is set it leta you make buyers aware of the absolute maximum they have to pay for your home. As a seller, you will want to get a selling price as close to the list price as possible. If you start out by pricing too high you run the risk of not being taken seriously by buyers and their agents. If you are pricing too low it can result in selling for much less than you were hoping for.

Setting Your Home’s Sale Price

For a Home in a Subdivision – when there are identical floor plans or built in the same period, historical sales data from the past year can be a good source of information as to what the market will bear … what price to list the home for sale at knowing its worth.

For a Home in an Older Neighborhood where the house value is reflective of the constantly changing neighbourhood value Mike Donia can help ascertain certain values based on and driven by the current real estate market forces. As neighborhoods change over time each home may be different in minor or substantial ways and you will probably find that there aren’t many homes truly comparable to your own. This is especially one of the many reasons you want Mike and his Mensa mind, skills and results driven experience representing you for all your real estate transactions.  Get the Donia Difference and have Mike help you with the pricing process.

In analyzing the market:  viewing actual historical data (the best predictor is the past) we will have a way to establish a value that is competitive to what comparative homes that have sold in the neighborhood within the past 6 months. Also to be included in the study would be current real estate listings. Astute prospective buyers will be assessing your real estate for sale using the same method..

Place Yourself In Your Buyers’ Shoes -> Go Shopping For A Home Yourself

One of the three corners of the Sales Pyramid is Know Your Competition (the other two are Know Your Product / Real Estate) and Know Your Customer the Real Estate Buyer. The best way to learn about your competition and discover what turns buyers off is to check out other open houses. Look for such things as presentation (both verbal and print), condition of the property, the look and feel, size of property, location and other features. Particularly note, not only the asking prices but what they are actually selling for. Remember, if you’re serious about getting your home sold fast, don’t price it higher than your neighbour’s.

Getting an Appraisal For The Real Estate Can Be Beneficial When Selling

Having a good appraisal can sometimes help the buyer secure financing. The Appraisals do cost money to have done and since the appraisal is independent there is no guarantee that it will match the value you want to assign and list the property for sale, plus the appraisals has a limited life.  With Mike as your Real Estate Agent he can advise if such a resource would be useful.

What Do Tax Assessments Really Mean

As tax assessments are based on a number of criteria it makes sense to have Mike Donia representing you as your agent. While they might be useful in assessing the value of real estate since these criteria do not cover all property values, they may therefore not necessarily reflect your real estate’s true value.

Choosing The Mike Donia Difference

Mike Donia is the real estate professional professionals recommend. When choosing Mike Donia as your Agent for all your real estate transactions you can minimize concerns so common to many, such as: setting a price, marketing handicaps (print media, on-line, scheduling open houses, etc.), liability concerns, and time constraints. Should you wish to compare other Realtors be as wary of quotes that are too low as those that are too high. Contact Mike and discuss with him your real estate needs (pricing, etc.).

All Reactors are not the same! In terms of a Real Estate Brokerage RE/MAX is clearly the industry leader word-wide – PLUS they give back millions upon millions of dollars to the Community.  Mike Donia offers 25+ Years of successful Real Estate Experience (including Luxury Real Estate) with Hall of Fame distinction. As a professional Mike knows and is current with the market (millions of dollars in listing are for sale this moment). With Mike as your Agent Information (information that is guided and massage with Mike’s Mensa mind) such as past sales, current listings, a marketing plan, and so on and so forth can be presented. Evaluate each candidate carefully on the basis of their experience, qualifications, enthusiasm and personality. Be sure you choose someone that you trust and feel confident that they will do a good job on your behalf.

Know your position On Negotiating Price – Have Room to Negotiate The Price

It is a good idea to set a high price and a low price before establishing the listing sales price. Your pricing strategy will determine how important bargaining will be useful in the sales process. This is where Mike’s 25+ years of prowess and results-oriented experience in successfully managing real estate transactions is especially beneficial. With Mike as your Agent he does all this work and logically presents to you his reasoning and plans to achieve or modify to achieve what you as the residential or commercial real estate seller want to achieve.  Together we’ll check your priorities to know if you will want to price high to maximize your profit or price closer to market value if you want sell the property quickly.

Staging The Property For Sale: Appearances Do Matter – Make them Count!

When staging open houses a clean organised appearance is critical to successfully sell a home / real estate. First impressions are critical: the initial impression and then the lasting impression of the prospective buyer’s first visit / site inspection. The look and “feel” of your home / property will generate a greater emotional response than any other factor. You may have priced your home to sell yet people want to react to what they see, hear, feel, and smell. Mike has exceptional staging skills.

Invite Feedback And The Honest Opinions Of Others

In seeking the counsel of others you can gather information and data to best help you make this important executive decision (decisions).  You have worked diligently to have earned to be in this position to be selling real estate. While the ultimate decision rests with you: the seller (and Owner or having control of the ownership) it could be beneficial to seek counsel of others you admire and respect.  Of course we trust that you would want Mike Donia representing all of your real estate transactions and as such he would be there to share his knowledge and experience. Don’t be shy about seeking the honest opinions of others. You need to be objective about your home’s good points as well as bad. In generating the marketing plan for your home there is always the tactic of discussing what should and could be done to make your home more marketable.

APPEARANCE …. As In Spotlessly Clean – Get it Spic n’ Span Clean + Fix Up Everything

Staging a property for sale requires a meticulous eye.  One that is seasoned at presenting real estate for sale that sells.  Mike Donia has 25+ years experience of this success experience.  Of course you will want the home or office (chalet, cottage land, etc.) looking its very best. Scrub, scour, tidy up, straighten, get rid of the clutter, declare war on dust, repair squeaks, the light switch that doesn’t work, and the tiny crack in the bathroom mirror because these can be deal-killers and you’ll never know what turns buyers off. Remember, you’re not just competing with other resale homes, but brand-new ones as well.  With Mike Donia representing you we’ll have our Team make this all seamlessly easy for you.

Create An Environment That Empowers Buyers To Visualize Living In Your Home

The last thing you want prospective buyers to feel when viewing your home is that they may be intruding into someone’s life. Avoid clutter such as too many knick-knacks, etc. Decorate in neutral colors, like white or beige and place a few carefully chosen items to add warmth and character. You can enhance the attractiveness of your home with a well-placed vase of flowers or potpourri in the bathroom. Home-decor magazines are great for tips.  Make certain everything in the staged real estate has a reason for being there.  Mike is skilled at staging homes and businesses for sale and will help ensure any sentimentalism isn’t present unless it has a strategic purpose to the sale

Deal Killer = Odours or Odors – Anyway It Is Spelt  – They Must Go!

You may not realize but odd smells like traces of food, pets and smoking odours can kill deals quickly. Buyers, even if they know of there being pets or cigarette smokers living in the home or working in the business, they will start being aware of odours and seeing stains that may not even exist. Even when you have cleaned the property spotlessly they will formulate it in their mind. Don’t leave any clues. Mike Donia can network you with stellar residential or commercial cleaners that will have your real estate fresh for sale.

Be a Smart Seller – Disclose Everything

Smart sellers are proactive in disclosing all known defects to their buyers in writing. This can reduce liability and prevent lawsuits later on.

It’s Better With More Prospects

When you maximize your home’s marketability, you will most likely attract more than one prospective buyer. It is much better to have several buyers because they will compete with each other; a single buyer will end up competing with you.

Selling A Home / Real Estate – Keep Emotions in Check During Negotiations

As much as there may be deep emotion attached to the property you are selling you will have to let go of the emotion you’ve invested in your home. Always remember one door may close yet another door opens – if not a door then perhaps a window. When selling real estate you will want to be detached, using a business-like manner in your negotiations which will give you a definite advantage over those who get caught up emotionally in the situation.

Understand Buyer Behaviour: Learn Why Your Buyer Want To Buy Your Property

In better understanding your buyer’s (buyers’) needs you are apt to maneuver any negotiation phase through to successful completion by controlling the pace and duration of the process.

As your Agent Mike knows what buyer traits are significant to the transaction and knows that as a rule, buyers are looking to purchase the best affordable property for the least amount of money. Understanding them and their situation and reason for buying you may find out for example that they need to buy a home to move into it as soon as possible.  Knowing this information you can modify aspects of your listing to: E.g. make the closing date sooner and geared to serving the buyer.  Knowledge is power especially when conducting real estate transactions with Mike Donia as your agent.

Strive to Maximize The Sale: What the Buyer Can Really Pay

From the onset, once you have identified a prospective buyer attempt to learn the amount of mortgage the buyer is qualified to carry and how much they have for the down payment. If their offer is low, ask their Realtor about the buyer’s ability to pay what your home is worth.

When the Buyer Would Like to Close

Quite often, when buyers would “like” to close is when they need to close. Knowledge of their deadlines for completing negotiations again creates a negotiating advantage for you.

Never Sign A Deal On Your Next Home Until You Sell Your Current Home

Beware of closing on your new home while you’re still making mortgage payments on the old one or you might end up becoming a seller who is eager (even desperate) for the first deal that comes along.

Moving Out Before You Sell Can Put You at a Disadvantage

You want to have the prospective buyer (buyers) visualising the property as their space.  Having the space tastefully staged can embellish certain features that are hot and the in trend. It has been proven that it’s more difficult to sell a home that is vacant because it becomes forlorn looking, forgotten, no longer an appealing sight. Buyers start getting the message that you have another home and are probably motivated to sell. This could cost you thousands of dollars.

Find The Freedom To Let The Sales Process Go It’s Course: Deadlines = Disadvantage

With Mike Donia you can bring information such as certain deadlines that have to be met to the forefront yet as private information  (Client to Agent). Of course having to sell by a certain date and letting the buyers know this is indeed adds unnecessary pressure and presents a serious disadvantage in negotiations.  Mike has a strong network of financial and mortgage specialty knowledge available to serve you.

Encourage Offers And Don’t Take Low Offers Personally

Evaluate every offer objectively. As your Agent Mike will be there to manage the offer and counter-offer process. It is a negotiation process and many buying tactics are used to get the upperhand in the deal-making. Look for such things within the offer as sufficient deposit, amount of down payment, mortgage amount, a closing date and any special requests. This can simply provide a starting point from which you can negotiate. Mike is very skilled in the area of managing the transactions associated with the selling of real estate.

Work That Sales Process: Turn That Low Offer Around

Once interest has been expressed for the property that you are selling and the prospective buyer has taken the time and has resources to make an offer even if it was low you have the option of presenting them with a counter-offer – it may only be an offer that is slightly less than your asking price. This lets the buyer know that the first offer isn’t seen as being a serious one. Any subsequent offers have a propensity to be more serious offers.

IMPORTANT SALES TIP: QUALIFY The Buyer (The Buyer May Not Be Qualified)

If you feel an offer is inadequate, now is the time to make sure the buyer is qualified to carry the size of mortgage the deal requires. Inquire how they arrived at their figure, and suggest they compare your price to the prices of homes for sale in your neighborhood.

Hundreds Of Thousands Of Dollars And In Some Cases Millions Of Dollars Per Transaction: Ensure The Contract Is Complete

You will want to have Mike as your real estate agent as he is competent and skilled at avoiding problems, ensuring that all terms, costs and responsibilities are spelled out in the contract of sale. The contract should include such items as the date it was made, names of parties involved, address of property being sold, purchase price, where deposit monies will be held, date for loan approval, date and place of closing, type of deed, including any contingencies that remain to be settled and what personal property is included (or not) in the sale.

Resist Deviating From the Contract

For example, if the buyer requests a move-in prior to closing, just say no and that you’ve been advised against it. Now is not the time to take any chances of the deal falling through. With Mike as your Agent serving you for all your real estate buying and selling transactions you can rest assured and have confidence that you have proven real estate success guiding related decisions.

Mike Donia is the professional real estate agent that professionals recommend.

Contact Mike: Email: mdonia@trebnet.com

Tel: 905.456.3232 or 416 233- 9000

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